Posts by Brandy Jansen
Lithographics 2020 Year in Review
As the challenges of 2020 give way to hope for a better new year, we’d like to take just a moment to look back at the past year and thank the wonderful people who have kept us going through the tough times. Lithographics is proud to have been part of our Nashville community for…
Read MoreWhy You Should Send Environmentally Friendly Print Instead of Email Newsletters
Support is growing around the world among consumers and investors for going green. When it comes to communications, eco-friendly print is gaining wider adoption. It can even be a more sustainable solution than distributing email newsletters across the internet. Here are key environmentally friendly printing concepts to keep in mind if you want to make…
Read MoreAdvantages of Print vs. Email
These days, far too many people think digital advertising is the only option and print options have gone the way of the horse and buggy. Sure, email has a place in most modern marketing campaigns, but print-based strategies have plenty of benefits of their own. When planning your own advertising scheme, don’t overlook these advantages…
Read MoreThe Power of Postcards
In a world where the number of digital advertisements and emails continues to increase, direct mail is an opportunity for marketers to stand out. In this presentation, we will share ideas on how to improve your postcard’s performance. Marketers and designers might get a smile out of the Wikipedia description of a postcard. A postcard…
Read MoreShow Love with Paper Hugs
Emails, social media posts, and virtual conferences. Brands, looking for ways to stay connected with customers who were quarantined at home, have increased the use of digital tactics. Families are also adopting new digital tools to stay connected with grandparents and extended families. But screen time does not always satisfy the need to show loved…
Read MoreEfficient Production Using Inline Finishing
Web printing makes it easier to produce high-volume publications in a shorter amount of time while reducing overhead and improving quality. Inline finishing takes this efficient production a step further by allowing for printing, slitting, folding, gluing and trimming all taking place in one go. As one of the most sophisticated printing techniques in the…
Read MoreSheet-Fed Versus Web Printing – Which is Right for Your Printing Project
At Lithographics, we handle a myriad of different printing projects. If you can imagine it, there’s a good chance we have the advanced equipment, technical know-how, and practical experience to bring your ideas to life. The problem that the average printing customer faces is their unfamiliarity with the various printing options. Although we’ve spent years…
Read MorePlanning Signage Solutions for Reopened Facilities in the New Normal
The health and safety of people who visit and work in your facility is a primary concern. For a safe reopening, social distancing signage is a must. Well-placed signage reminds employees and site visitors of new regulations and promotes safety standards. While plenty of facilities have chosen to go with hastily assembled black and white…
Read MoreWhy You Should Print Tradeshow Dailies
Conference organizers are continually looking for ways to maximize their tradeshow marketing budget. While many different strategies get tossed around in the industry, traditional tradeshow dailies are still at the top when it comes to the effectiveness of displaying your message. In the digital world we live in today, it’s refreshing to know trade show…
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